Ministry of Education Launches ‘Mera Pehla Vote Desh Ke Liye’ Campaign to Empower Young Voters

Union Education and Skill Development & Entrepreneurship Minister, Shri Dharmendra Pradhan, has called upon the youth of India to actively partake in the democratic process. Echoing Prime Minister Shri Narendra Modi’s encouragement for first-time voters to vote in large numbers, Shri Pradhan emphasised the importance of making informed choices for the advancement of democracy. To this end, he has directed Higher Educational Institutions (HEIs) across India to host extensive voter awareness activities on their campuses, aiming to underscore the significance of each vote in shaping the nation’s future.

The initiative seeks to engage young voters through a variety of activities, underscoring the importance of voting for the nation’s greater good. HEIs will feature designated areas for voter awareness activities, including a blend of on-ground and online events on the MyGov platform. The week-long campaign will host diverse events such as blog writing, podcasting, debates, essay writing, quizzes, and more, encouraging creative expression among students. Furthermore, workshops and seminars will be organised to deepen understanding of the electoral process, alongside encouragement for youths to take a voter’s pledge online and utilise the Voter Helpline App.

The National Service Scheme (NSS) and its volunteers are set to play a pivotal role in driving the initiative within educational institutions, with all activities to be documented on the ‘My Gov’ portal for broader reach. Clubs within educational settings will also join in to support the campaign’s objectives.

This initiative marks a significant effort by the Ministry of Education to ensure that India’s youth are not only aware of their electoral rights but are also motivated to participate actively in the democratic processes that define the world’s largest democracy. Through “Mera Pehla Vote Desh Ke Liye”, the ministry aims to instil a sense of pride and responsibility in young voters, empowering them to contribute to the nation’s democratic fabric.

(Source- PIB)